My experience in floral design comes from a desire to make every arrangement speak with the space that hosts it and with the people who live it. I am Ezio De Angelis, an artisan floral designer for weddings and events and the owner of La Bottega dei Fiori, a floral studio founded in Florence in 1995. For almost thirty years I have been working mainly in Tuscany, studying how flowers can change the light of a church, the breath of a villa, the atmosphere of a village or a castle. I chose this profession because I truly love flowers: their character, their seasons, the way they can express an emotion without words. I don’t see them as simple decoration, but as a living material with which to build a path. This is why I developed what I call my Method of Intentional Floral Beauty: it starts from an emotional listening of your story and of the venue, then becomes a tailor‑made floral project in harmony with season and nature and, on the day of the event, it guides the “direction” of the flowers in the key moments, so they don’t remain just in the background. My approach is based on substance. I don’t try to replicate a standard image, but to interpret the wishes of those who trust my sensitivity. I work for people who love flowers and feel that floral design is not just a way to “fill the space”, but a meaningful part of the experience. I don’t impose my taste: I listen to what you would like and translate it in my own way, each time seeking a balance between style, venue, season and real budget. Whenever the context allows it, I look for a conscious kind of beauty: I favour seasonal flowers, reduce waste and choose solutions that are kinder to the environment, because sustainability for me is not just a word, but a way of living and working. La Bottega dei Fiori is the reflection of all this: a studio where solid experience meets a contemporary vision of floral design, to create arrangements that remain in your memories with discretion and strength.