The Bottega dei Fiori Blog

At Artimino, the place speaks before the flowers do. The frescoed rooms, the Medici lunettes in the main hall, the park that opens up around the villa — stepping through the gate genuinely feels like stepping back in time. Every time I work a wedding here, I feel the same responsibility: don't overdo it, keep the proportions right, respect the reason this couple chose this exact place. As a wedding florist working at Artimino, my job isn't to fill the space with flowers. It's

There's something couples never see in a floral project. Not because it's hidden — but because it happens before. Before the wedding day, before the installation, before the first flower is placed in its position. It happens in the weeks and months beforehand, in silence, in the workshop, inside the mind of the person designing it. That invisible time is the most important part of the work. And almost nobody talks about it. The First Meeting Isn't a Formality When a couple wr

If I had to choose just one month — one — for a wedding in Tuscany, I'd choose September. Without hesitation. That's not a textbook answer. It's what I observe every year, after thirty years of working in this territory. In September, Tuscany reaches a balance it never quite finds in any other month. The heat of summer is still present, but it's softened. The light has lost the harshness of July and August and gained something warmer, more horizontal, more generous with colou

For a destination wedding florist in Tuscany working with international couples, the task is to translate floral traditions and rituals from different countries into a form that speaks to the Tuscan landscape, without losing their authenticity. A ritual that crosses borders A wedding is never just a date and a ceremony. It's a weave of gestures, symbols, and traditions that shift from country to country, but that always share one thing in common: flowers. Everywhere in the wo

A successful corporate event isn't remembered only for what was said, but for what was felt in the air. The light, the space, the materials — and the flowers, when they're there, and when they've been chosen with intention. Over the years I've worked on very different corporate events: vernissage openings, gala dinners, conventions, product launches. Every time, the starting point is the same: understand who the company is, what it wants to communicate on that specific occasi

There are places that never stop surprising you. Tenuta Argiano, in the heart of the Brunello di Montalcino territory, is one of them. Every time I arrive and pass through the gate, the Italian garden is waiting — its precise, silent geometry, perfectly clipped boxwood hedges, pale gravel, cypress trees rising toward the sky like green stone sentinels. This place already has everything it needs. My job is to understand what to add, and more importantly, how to add it without