The First Floral Consultation: Where Your Dream Becomes a Project

The First Meeting: Much More Than a Simple “Chat”

The first consultation with a floral designer is the moment when your wedding stops being just an idea and begins to turn into a concrete project. This is where your wishes start taking shape, where your style begins to emerge, and where that essential thread of trust is created – the one you need when working with something as delicate and alive as flowers. As a floral designer in Florence, I see this appointment as the seed from which the entire floral scenography of your wedding in Tuscany will grow, whether it takes place in a villa among the Chianti hills, in a historic palazzo in the city or in a more intimate country residence.

Arriving Prepared, Without Stress

To experience this first encounter in the best way, you do not need technical manuals – just a little thought before coming to the Bottega. It is very helpful to bring a few images of your venue, your dress and any arrangements that have caught your eye on Pinterest or Instagram, even if they are only rough ideas. It is also useful to know your date, the approximate number of guests and a budget range to work within, so that proposals can be realistic and tailored from the very beginning. Finally, it helps if you can describe the kind of atmosphere you dream of: something more romantic and soft, an essential and clean mood, a nod to wildflowers or to more important roses. There are no “right” words – your sincerity is enough.

What We Do Together in the Bottega

During the consultation, I listen, ask questions and guide you as you imagine your “yes” through the language of flowers. Together we explore how to enhance the spaces, from the ceremony to the reception; we choose a direction for the colour palette and materials; we decide which parts of the venue truly deserve to become scenography and which can remain lighter. When needed, I use sketches, photographs of past wedding floral arrangements or small moodboards to help you visualise the whole. We also talk about practical aspects such as installation times, transport and dismantling, because successful floral design in Tuscany is made of both beauty and organisation.

Questions You Can Bring With You

The first consultation is also the right moment to clarify doubts. You can ask, for example, whether I have already worked at your venue, how I handle specific flowers, whether I personally do the technical site inspection, and how the quotation will be structured. An open conversation from the start helps build a calm collaboration in which everyone knows what to expect. There are no “banal” questions: every curiosity reveals something important about how you are experiencing this step, and it helps me tailor the project to you.

From Conversation to Wedding Project

After the consultation, you receive a proposal that is not just a list of items and numbers, but the first outline of a floral story for your wedding: which spaces will take centre stage, which atmosphere will guide the whole, which choices will carry more weight in the budget. Whether your location is a palazzo overlooking the Arno or a villa among olive trees and vineyards, the goal is to create something that truly reflects you.

If you feel that what your wedding needs, first of all, is a calm conversation built on listening, balance and respect for the places that will host you, we can start precisely from this first consultation at the Bottega dei Fiori in Florence.

I work by appointment in Florence, Siena, Chianti, Val d’Orcia and other locations in Central Italy: from there, step by step, we will shape the most fitting frame for your “yes” in Tuscany – letting the flowers complete the story.