The Bottega dei Fiori Blog

Beyond the Quote: What I Look For in the Relationship With Those Who Choose Me In thirty years of work between Florence and Tuscany I have learned that no two clients are alike: each brings a different idea of beauty, a character, a rhythm. And yet, more and more often, I find myself meeting a gaze that stops only at the quote, as if the value of a project could be reduced to a figure. In my Bottega dei Fiori in Florence I work differently: the centre is the relationship of

Scopri l'affascinante storia del giglio di Firenze, simbolo millenario della città, dalla sua origine leggendaria alla sua presenza nella cu

Fiori di stagione per la promessa di Matrimonio An Intimate Moment That Deserves a Beautiful Frame For many, the engagement promise is “just” a bureaucratic step. In reality, it is the first official yes to a life together, shared with witnesses and the people closest to you. It is a more intimate day than the wedding itself and, precisely for this reason, often a more authentic one – less filtered by the emotion of the big event. In my work as a floral designer in Florence

Botanical Festoons: A Bridge Between Renaissance Art and Today’s Weddings Often, walking through Florentine courtyards or looking up in historic Tuscan villas, we encounter painted or sculpted festoons and almost take them for granted. For many couples arriving for a wedding in Tuscany, they are love at first sight: garlands of flowers, foliage and fruit that still seem alive.Derived from the Latin festus – “day of celebration” – festoons are natural architectures that speak

When Beauty Becomes an Experience, Not Just Decoration Since ancient times, flowers have been linked to ideas of luxury, celebration and refinement. Even today, in the most carefully curated weddings and events, they are not a simple “extra touch”, but the thread that holds together space, light and people. In my work at La Bottega dei Fiori in Florence I see them as living sculptures: forms, colours and scents capable of transforming a hall in an historic palazzo, a villa i

When a Florist Becomes an Artist Anyone who has attended a wedding where the flowers seemed to “breathe” with the couple knows that it is not just about pretty compositions. In those cases, the florist becomes something more: a flower designer, able to weave together technique and vision. In my work at La Bottega dei Fiori in Florence I always start from an idea of intentional beauty: I do not simply place peonies, garden roses or branches of Tuscan olive, but I look for a n